voluntary organisations, social enterprises and volunteering
voluntary organisations, social enterprises and volunteering
Barnardo's launch new strategy and look - co-created with young people
Created: 06/03/2024Barnardo’s has unveiled a three-year strategy, and a new look, both co-created with young people.
The changes come in response to the rising numbers of children facing poverty, poor mental health and growing concerns about the changing harms online, as well as research that revealed 50% of children couldn’t identify the charity or what it does.
Banardo's new logo, co-created with young people
The charity hopes its new look will help it to stand out in the digital age and appear relevant to children, young people and families. It also hopes to encourage more people to donate, volunteer, and shop in its stores.
The new strategy will see the charity focus on providing excellent and inclusive services, emphasise the importance of evidence, and on measuring its impact.
Last year, Barnardo’s supported more than 373,200 children, young people, parents and carers in over 800 services across the UK.